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What's Up with all the Censored Labels?

by Shane Eubank December 22, 2019

What's Up with all the Censored Labels?

For all of the talk from media that the Canadian vape industry doesn’t have any restrictions, the fact is that there are restrictions and more are added all the time. Health Canada considers any vape or vape related product with a character (real or fictional) to be a “testimonial or endorsement” and therefore potentially attractive to young people. We can still sell the products, but there can’t be any character displayed. You, an adult, can't look at the character in our shop until you purchase the product. 

This puts us in a bind. It’s really difficult to sell a high end collector’s mod like a Deathwish Ripper or Broadside L'appel du Vide or Iona MKI but not show the engraving to a customer. The artwork and quality of the engraving is a selling point. But the rules don't have any flexibility built in, so we're stuck with them. Somebody somewhere deep in the government bureaucracy thinks that a teenager may look at an intricately engraved b**d and be so drawn to it that he/she will be led into a life of nicotine addiction- just as soon as they save up enough money to buy a collector's edition mod. 

Going forward we won't be purchasing anything that has a face. In the meantime, all products that feature a character or suggest a character will be censored and remain censored until such time as they're gone. If you're shopping from within Canada, you will receive these products with a label affixed covering the character if the character appears on the packaging. Be assured that all of our products are authentic, we don't carry clones.

We've reduced everything in the "face" category to 50% off, considerably less than we paid at wholesale prices, and we’re just clearing it all out. 



Shane Eubank
Shane Eubank

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